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From My Desk

Notes on designing products, building with AI, and the things I'm figuring out along the way. Part process, part opinion, part building in public.

Product/

Craft Is a Leadership Decision, Not a Resource Problem

AI gives you the capacity. What you do with it is on you.

Product Craft /Product Strategy /AI /Leadership

Craft series — Part 2 of 2

Product/

Put Craft Back Into the Center

AI changed the economics. The excuse for half-finished products is gone.

Product Craft /Product Strategy /AI /Leadership

Craft series — Part 1 of 2

Artificial Intelligence/

Not All Context Changes at the Same Speed

Why your context storage strategy should match the rhythm. A framework for slow, medium, and fast-moving context — and how to maintain each layer without it rotting.

AI /Context Engineering /Developer Experience /From My Desk

Context Engineering series — Part 2 of 2

Artificial Intelligence/

Where Should Your Context Live?

Choosing the right storage strategy for AI-assisted development. Three approaches, their tradeoffs, and why the best setup is a stack, not a single choice.

AI /Context Engineering /Developer Experience /From My Desk

Context Engineering series — Part 1 of 2

Artificial Intelligence/

Context Is the New Competitive Advantage

Models got good enough. Now the question is whether your AI knows enough about your situation to do anything useful with all that capability.

AI /Product Strategy /Context Engineering /From My Desk
Artificial Intelligence/

Building Morningbrew: How I Turned a Solo Side Project into an AI-Powered Product Team

A coffee journal, a roaster map, and 10 AI agents that argue with each other in markdown.

AI /Side Project /Agentic Pipeline /Personal Brand
Artificial Intelligence/ Draft

Building a Field Service Platform with AI

I'm a product designer with 15 years of experience. I spent 4 days building a full-stack field service management platform with AI. This is the complete story — from research to 726 TypeScript files.

AI /Side Project /Product Design /Field Service
Product Strategy/

When the Product Can't Sell Itself

I kept running into the same disconnect between what I read about growth and what I see in my daily work. So I dug in.

PLG /Product Strategy /B2B /Enterprise Software